Apex Rehab Privacy Policy

 

1. Introduction

At Apex Physical Rehab & Wellness (“we,” “our,” or “us”), your privacy is a top priority. This policy explains how we collect, use, disclose, and safeguard your personal information when you interact with our website (apexrehab.com) or our services.

2. Information We Collect

• Personal Identifiers: Name, email address, phone number, mailing address, and other contact details you voluntarily provide.

• Health & Medical Info: Data related to your injuries or conditions, treatment plans, and progress notes (if you are a patient).

• Usage Data: Automatically collected technical information such as IP address, device type, browser type, referring pages, page view dates/times, and duration of visits, via cookies and server logs.

3. Cookies & Tracking Technologies

We use cookies and analogous tools to analyze site usage and enhance user experience. These tools help us understand which pages you visit and how you navigate our site. You may disable cookies in your browser, but doing so may limit certain site features.

4. How We Use Your Information

• To securely provide care and maintain patient records

• To communicate with you about appointments, billing, follow‑ups, and staff instructions

• To verify insurance and submit claims when applicable

• To send administrative messages (e.g. appointment reminders) and, if you opt in, promotional updates (email or SMS)

• To comply with legal obligations (e.g. HIPAA, workers’ comp)

5. Information Sharing & Disclosure

• Third‑Party Service Providers: We may share data with trusted vendors (e.g. appointment booking vendors, billing processors, analytics platforms) under strict contractual safeguards.

• Insurance & Medical Teams: Information may be shared with your insurance provider, referring physician, or other healthcare professionals as needed for coordinated care.

• Legal Requirements: We will disclose personal info when required by law—such as in response to subpoenas or investigations—or to protect patient or public safety.

We do not sell, rent, or lease your personal data to any third party.

6. Data Security

We employ industry-standard safeguards, including encrypted data transmission (SSL/TLS), access controls, and secure storage procedures. Only authorized personnel may access sensitive information, and all staff are bound to maintain confidentiality.

7. HIPAA Compliance

As a federally regulated healthcare provider, we comply with HIPAA. We use, store, and disclose individually identifiable health information (Protected Health Information or PHI) only as allowed under the law and ensure third parties we share PHI with uphold the same standards.

8. User Choices & Access

• You may opt out of marketing messages at any time by following the unsubscribe link or contacting us directly.

• You have the right to access, correct, or request deletion of your personal information. To do so, contact us using the details below.

9. Policy Changes

We may update this policy periodically to reflect changes in legal compliance, business practices, or technology. Revisions take effect upon posting to our website. Please check this page from time to time.

10. Contact Us

If you have any questions, concerns, or requests regarding this policy or your personal information, please contact:
Apex Physical Rehab & Wellness